There was a time, not too long ago when all people cared about, when it came to their websites, was getting people to visit. It mattered who visited or how long they stayed, raw numbers of visits was all that mattered. The problem came when people realized that even though their sites were seeing a lot of traffic, they were not seeing that translate into sales or leads. It became clear that getting people to visit a website was not enough. Companies began to look to new ways to increase website conversion, which means you are getting people to visit your site and once they are there, they actually do something.
What they do is entirely up to you. Different companies have different goals. Yours may be to sell items. Another site’s purpose may be to get people to sign up regular updates. The part Continue reading